No Postage Necessary, an upcoming dramedy film by Two Roads Picture Co, will be the first movie to be released on the QTUM platform. In a partnership with Vevue, a P2P video distribution app running on the QTUM platform, the film will be uploaded onto the blockchain, made available for streaming through payments in cryptocurrency as of June 2018.
The film centres around a convicted computer hacker who’s fallen on hard times. Reduced to living on his brother’s couch whilst working at an ice cream stand, he begins stealing mail by impersonating a postal worker. Things begin to look up when he is lovestruck by a widow’s heartfelt letter to her deceased marine husband, and, determined to become a better man, he conspires to meet her. However, complications develop when an FBI agent comes looking for a stash of stolen bitcoin.
The film’s director, Jeremy Culver, believes in the potential of blockchain technology, particularly when it comes to protecting intellectual property, ensuring transparent royalty payments, and deterring piracy. He hopes that this proof-of-concept will inspire others in the industry to embrace decentralised distribution.
Writer, director and producer, Culver stated: “We are thrilled to provide movie lovers around the world a brand new way to experience their entertainment by turning the blockchain into a feature film distribution channel. Although this is a first for the industry, we hope it will signal a shift in the way content is shared and consumed. There are many advantages to blockchain distribution, including immutable proof of Intellectual Property rights, transparent royalty payments, and, since all data on the blockchain is resistant to duplication, we can now envision a world where films are no longer pirated. No Postage Necessary”.
Star and producer of the movie, Charleene Closshey said: “We were drawn to Jeremy’s script because it’s timely and relevant. Although the film makes light of a misguided cyber genius who can hack a multi-billion dollar corporation within minutes, these types of technological advancements are becoming a normal part of everyday life for society as a whole…”
When choosing which blockchain to use, the QTUM platform was selected as the architecture was found to lend itself well to the size of the file and its hybridised blockchain has been optimised for the development of dApps.
Bringing together Vevue as a distribution channel, Qbao as a digital wallet for processing cryptocurrency transactions and CoMakery as the smart contract platform allowing various investors and creatives to receive royalties without the need for third-party intervention, blockchain is central to the initiative.