The Million Ether Homepage is a decentralized advertising platform where income is shared between referrals using smart contracts and posting to the blockchain. Inspired by the million dollar homepage, the page is a 1000х1000 pixels field (for a million pixels in total), with 1 pixel being worth 1 ETH on average. The pixel price starts at 0,01 ETH and doubles for every 100 000 pixels sold.
Pixels may be bought, sold or used to place ads and owners can set any sale price with no fees charged. Income is shared between referrals and charity through 6 handshakes scheme – the total pixel map cost is 1 023 000 ETH and it goes entirely to referrals and charity – there is no owner.
Third party applications are possible. themillionetherhomepage.com is one of many possible MillionEther smart contract representations. The contract includes a API section. Interaction with the platform is done through the MillionEther smart contract sitting in the Ethereum blockchain. The code is open, tested and verified. According to the site, all known Ethereum issues ,including DAO hacks, are taken into account, with escape paths being implemented.